Lincoln Navigator - Utah Heliskiing

Powderbird Helicopter Skiing Partners with Lincoln to Debut Redesigned Navigator

Park City/Salt Lake City, Utah – Powderbird Helicopter Skiing, a Utah based heli-skiing company located at the base of Snowbird Resort and Park City, is excited to announce its partnership with Lincoln Motor Company for the 2018 winter season in order to debut the brand new 2018 Lincoln Navigator.

Introducing the 2018 Lincoln Navigator

Beginning in January 2018, Powderbird Helicopter Skiing has been using the Lincoln Navigator, fully equipped with Thule ski and snowboard racks, as their official heli-skiing client transportation vehicle. Powderbird’s client transportation vehicles are a key component in their operations. The newly redesigned Navigator assists in providing Powderbird guests luxurious transportation to and from their hotels, helicopter landing zones, and other destinations throughout the area.

Lincoln Navigator - Utah Heliskiing

“Here at Powderbird, we offer a truly remarkable ski and snowboard experience for our guests. Our mission is to offer a heli-skiing adventure like no other. By incorporating strict safety standards with Utah’s world-famous skiing conditions, our guests can explore Utah’s backcountry in a way they’ve never imagined. Our guests’ experience begins each day when they are greeted by our official Lincoln transport vehicles. After unwinding from the day’s adventure, our guests are provided a ride back to their accommodations to begin dreaming about their next heli-skiing trip. Our guests often mention that a day of heli-skiing is one of the best days of their lives. By offering our guests the ability to begin and end their heli-skiing day in the stunning new Lincoln Navigator, a car that completely redefines the luxury experience, we’ve found the perfect way to enhance the way we make memories. Partnering with Lincoln, a brand that cares about safety and superior quality just as much as we do, is truly the perfect match.” – Scott Bedford, Powderbird Partner and Guide

The 2018 Lincoln Navigator is a full-size luxury SUV that combines a powerful twin-turbocharged 3.5-liter v6 engine with a gorgeous and meticulously designed interior. The new Navigator is designed to be lighter, more spacious, and even more luxurious than its predecessors.

Powderbird hired First Chair Communications, led by Rick Bald, to spearhead their Partnership Program for 2018. First Chair is a sales and marketing consult focusing on active outdoor and luxury travel brands.  For the Client Transportation Vehicle category, Rick focused on large luxury SUV’s and Lincoln was a clear choice with the launch of the redesigned 2018 Navigator, which gives plenty of space to seat 6 clients and all their ski gear.

About Powderbird

Powderbird Helicopter Skiing is celebrating its 45th year as Utah’s premier heli-skiing operation offering guided skiing and snowboarding experiences throughout Uinta-Wasatch-Cache National Forest. Set in the heart of the Wasatch Mountains, Powderbird accesses terrain considered world-class and draws people from all over the world.

About First Chair Communications

First Chair Communications is a sales/marketing strategic consulting service for active outdoor and luxury brands.  Services include: brand development, communication strategy, event and athlete sponsorship, video content strategy and production, media and sponsorship sales, media planning and buying, PR and Social, and creative consult.